What’s the most powerful motivator for a business?
Financial Results? Incentives that follow?
Ownership/Equity shared with key players?
Achieving a businesses “BHAG” (Big Hairy Audacious Goal to credit the great Jim Collins)?
Fulfilling the businesses “Mission”?
The fact is I’m not sure. But one thing I’ve been flat out stunned by one of the most powerful forces on the planet.
A Mom on A Mission
This force is not gender specific, it’s the “Mission” that is the key point. A higher cause, beyond what your trying to do TODAY.
I first started to believe this in 2013, and I wrote about “Moms on a Mission” and the passion & effort to bring Best Buddies to Memphis, TN by couple of go-getters in Memphis.
It hit me again this month, same community of intellectual disabilities, but this time government is brought into the fold.
Congress passed the ABLE Act (Achieving a better life experience) in early December. But what hit me is the following.
- It was a landslide vote: 404 For, 17 Against. When does Congress EVER unanimously support a bill to that level?
- Senate passed 76-16 too.
- It wasn’t overnight. 8 years of frustration trying to get this bill passed. Not 8 months. 8 YEARS.
Note: I was proud to be part of a lobbying trip to DC about 6 years ago where Down Syndrome local affiliates from across the country to meet with their representatives. Humbling and energizing, all at the same time. Our democracy flat out works, with all of its problems.
A shout-out to another Mom on a Mission, Jawanda Mast, one of the strongest advocates I know. Jawanda personifies what HUSTLE is all about, and her journey is captured beautifully on her blog.
How many businesses would endure 8 years of rejection, sunk costs and countless denials for all of that effort? Not many. Businesses always cut their losses beyond some point.
Moms on a Mission…..people with a cause flat out never give up. They will work until their last waking hour to get something done when OTHERS are at stake, not themselves.
In the case of Best Buddies & The passage of the ABLE act, both causes happen to be communities that aim to provide a better life for those that can use a little help.
Change for any disadvantaged community does not happen by accident, as there is no free market incentive system built into our society that enables a kid to be included in the classroom, the Friday night pizza party, or a chance at a job or saving for college. This type of change requires people that are driven by more than the almighty $.
Enter Moms on Mission.
The very few businesses that tap into the spirit of these 2 examples would be flat out unstoppable. Who wouldn’t invest in those kinds of businesses?
Getting people to work beyond their SELF-interest may very well be the Leadership challenge of the century.